Welcome to the event management glossary! Feel free to add your own suggestions in the comments.

A
AAA
Access All Areas
AV
Audio-Visual
B
B2B
Business to Business
B2C
Business to Consumer
C
CEO
Chief Executive Officer
CME
Continuing Medical Education
CMO
Chief Marketing Officer
COO
Chief Operating Officer
CTA
Call to Action
D
DIY
Do It Yourself
DM
Direct Message
E
EOD
End of Day
ETA
Estimated Time of Arrival
ETA
Event Time Adjustment
F
F&B
Food and Beverage
FAQ
Frequently Asked Questions
G
GA
General Admission
GDPR
General Data Protection Regulation
H
HOD
Head of Department
K
KPI
Key Performance Indicator
M
MC
Master of Ceremonies
MSA
Master Service Agreement
MVP
Minimum Viable Product
O
OEM
Original Equipment Manufacturer
P
PMS
Project Management Software/System
PO
Purchase Order
Q
Q&A
Question and Answer
QA/QC
Quality Assurance/Quality Control
R
R&D
Research and Development (often used for event planning)
RFID
Radio-Frequency Identification
RFP
Request for Proposal
ROA
Return on Attention
ROI
Return on Investment
RSVP
Répondez s’il vous plaît (French for “Please respond”)
S
SAS
Scottish Ambulance Service
SME
Subject Matter Expert
SMO
Social Media Optimisation
SOP
Standard Operating Procedure
SOW
Statement of Work
SWOT
Strengths, Weaknesses, Opportunities, Threats
V
VIP
Very Important Person

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